Our offering is A Better Deal, with a clear focus on customer benefit. We strive to improve constantly and to live up to our core values.
Business concept
Bilia’s business concept is to offer car service, car sales and supplementary services that give the customers lasting added value.
Vision
Our vision is to be the best service company in the business.
Strategy
We will create growth with profitability – that is our overall strategy. It is based on a number of components which together are crucial for strengthening our profitability. We will:
• Increase our focus on the customer.
• Continue to develop leaders and employees.
• Keep tied-up capital at a low level.
• Keep costs at a low level.
• Further develop the business model for the used car business.
• Exploit the economies of scale more efficiently.
• Strengthen the Bilia brand.
• Increase efficiency in the workshops.
• Continue to develop new service concepts.
Our advantages
Compared with our competitors we have a number of advantages. Based on these advantages we will develop our business:
• Bilia has a strong focus on the customer. We try constantly to develop our service.
• Our employees are highly qualified and interested in developing to give our
customers the best possible service.
• Our size confers advantages in purchasing, logistics and administration.
• We have a strong brand. The company has a very good range of products and brands in both the Service Business and the Vehicle Business.
• Our dealerships have high accessibility